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Link Building Strategy: Article Submission .




Category: Website management

To have a web presence, you must have a website. However, that is not enough. Webpage building is only a part of maintaining a successful web presence. You will also need to build up the web traffic. In another word, we need to people to come to the website.


Writing and posting articles to article directories is one of the most effective method of getting good and targetted traffic.

However the process can be very tedious, as it involves the following steps:

1. Choose and plan subject to write

2. Writing the article

3. Register with article submission directories

4. Submit articles to directories

There are hundreds of places on the internet that will gladly accept your articles. The most popular sites are Ezinearticles and Goarticles. For a large list of article directories, click here.

There are several options on submitting to directories:

1. Manually submit the articles yourself.
This is the most tedious of all the options.

2. Submit articles using article submission software.
There are several such software on the market. Most of them are purchasable via downloads.

3. Engage article submission services.
If you are willing to spend money to save time, this is the best option to take.

 

How can article writing boost traffic to the website?

The article on the article directories contains at least one link to your website. After reading your articles, readers may choose to click on the link and go to your site. Having articles on the article directories is also making them available to other webmasters who may wish to publish that article on their site.

If they do, your article will include a link back to your site. And anyone who reads the article on that site can still click on the link to visit your site.

As the list of your published articles grows, and more and more of them are appearing on other websites, the total number of links to your site increases also. The more incoming links that a website has, the more importance search engines attaches to it. This will then increase your website’s placement in the search results.

There are three common mistakes that some people make when submitting their article to directories. They are listed below:


1. Unclear about the objective of writing the articles.
In article writing, there are three main benefits why you are promoting them;

  • promotion,
  • lead generation
  • branding

 



But there is only one reason why you write an article, and that is to inform your audience. If the article is not focused on this important objective, it will fail to achieve the three promotion benefits because no one will be interested in reading them. You can achieve this by producing better contents. When it comes to the actual writing, it is advisable to chose a subject that we are very familiar with. If the articles are well written, your credibilty as an expert in the field will be enhanced. This will drive more readers of your articles to your website.


2. Publishing content that are not very useful your readers and other webmasters.

In order to attract webmasters to use your article on their site, the articles must be helpful and useful. Readers will also be less likely to read the article if it is not useful to them

3. Failing to maximize the promotional opportunities offered by article submission marketing.
Apart from your articles helping you to generate additional links back to your site, they can also get more visitors by better search engine results from that same articles. To achieve that, place keywords at strategic places but do not overdo them. Better search engine results can reap great benefits.

 

Well, these are the information for article submission. Hope that it has been useful.

 

Additional resources:

Article Directory List
A huge list of article submission directories

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